Commercial Campaign
ACTIVOBANK
Industry
Banking
Year
2025
Client
BANCO ACTIVOBANK, S.A.
“Amor à primeira Visita” Campaign for ACTIVOBANK
A home loan campaign that turns house-hunting into a love story.
A full 360 production for ActivoBank: a hero film, social media cuts, and a photography campaign, all built around an original song performed by Maria Casal Ribeiro.
The narrative blends real footage with AI-generated elements, bringing humour and emotion to the search for a first home. From concept to final delivery, it ran on a tight production timeline.
Production Company: 35 Silver Visuals
Director: André Antonyuk
Executive Producers: André Galhofa Louro, Elsa Borda d’Água, Catarina Santos & Maria Casal Ribeiro
Production Vans: Alaska Company
DOP: João Carneiro
1st AD: Hugo Branco
1st AP: Matilde Cordeiro
Sound: Tiago Galvão
1st AC: Pedro Gouveia
2nd AC: Beatriz Constantino
Gaffer: Rafael Matos
Spark: Madalena Jacinto
Photographer: Telmo Heney
Brand Art Director: Catarina Santos
Art Director: Carolina Aracena
MUA: Carolina Cardoso
Stylist: Jaque Jorge
Stylist Assistant: Andrea Pires
Actors/Actresses: Carina Bomba, Lilian Vilhena & Mateus Candiani
Editing: André Antonyuk
Colorgrading: Pedro Silva
Soundtrack: PICAS
Voiceover: Elsa Borda d’Água
